Monthly media digest: April/May 2023

17 May 2023

A digest of college news coverage for April/May 2023


WA fellow Dr Nolan McDonnell on Perth radio

Dr McDonnell, a specialist obstetric anaesthetist at King Edward Memorial Hospital and St John of God Subiaco hospital in Perth discussed anaesthesia in a 20 minute segment on ABC Radio Perth's morning program with Nadia Mitsopoulos on 16 May.


ASM: Medical trials blind to men bias

Professor Kate Leslie's presentation at the ASM on gender and clinical research was reported in the print edition of the Herald Sun on 15 May.

Professor Leslie says women are not equally represented in clinical trials and this puts their lives at risk.

The article was syndicated to the Courier Mail and Adelaide Advertiser and reached an audience of more than 800,000 people.

 

ASM: Chronic pain hits one in five children, mainly females

Dr Emily Yeoh's presentation on pain management in children on Monday was covered by Australian Associated Press in an article that was syndicated to nearly 60 online news mastheads. 


ASM: Doctors urged to use words that help, not words that hurt

An ASM media release about Dr Allan Cyna's language of pain presentation was followed up by the Herald Sun in an article on page 8 of the print edition on 9 May.

The article reached 542,000 readers and was followed up by the top rating Melbourne morning 3AW radio breakfast program with Ross and Russel. The program interviewed Dr Cyna about his research and reached an audience of 300,000 people. 


ASM: Doctors record COVID frontline experience for posterity

An ANZCA  ASM media release about the Geoffrey Kaye Museum of Anaesthetic History's oral archive project was followed up by Australian Associated Press for an 8 May article that has been syndicated to more than 90 online news mastheads across Australia. 


ASM: Post-op is most deadly

ANZCA's launch of its new Diploma of Perioperative Medicine and Professor David Story's Mary Burnell lecture featured in a syndicated package of print articles on 8 May in the Herald Sun, The Adelaide Advertiser, Hobart Mercury, Daily Telegraph and The Courier Mail. The Courier Mail ran a page 1 pointer to their "lead" article on page 3.

Radio 3AW in Melbourne also mentioned the launch in its morning news bulletins on Monday. Professor Story was also interviewed by ABC Radio Adelaide's afternoon program host Sonya Feldhoff for a 10 minute segment on 8 May. 

The combined audience reach of the articles and the 3AW radio news segments is more than 1.5 million people.
 

ASM: Waiting time rollercoaster facing surgery patients

An article about Dr Adrian Webster's presentation at Sunday's "Aftermath of COVID-19" session by Australian Associated Press was posted across more than 60 online news mastheads in Australia including The Canberra Times.


ASM: Laughing away the blues

Professor Paul Myles was interviewed on Saturday by Herald Sun medical editor Robyn Riley about his research into nitrous oxide as a treatment for depression.

The article ran in print editions of the Sunday Herald Sun, Sunday Telegraph, Sunday Mail Adelaide and Sunday Mail Brisbane and reached more than 1.5 million readers.  

 


ASM: Heart bypass machine helping cardiac arrest patients

ASM presenter, Sydney anaesthetist Dr Natalie Kruit, was interviewed by Australian Associated Press about her Saturday session on new portable cardiac treatments.

The article was syndicated to nearly 90 online mastheads across Australia, including Daily Mail Australia, the Canberra Times and Newcastle Herald reaching an audience of more than one million readers. 



ASM: Pandemic leaves medicos with burnout pains of their own 

FPM symposium presenter Dr Claire Ashton James was interviewed on 5 May by Australian Associated Press about her session on burnout in pain physicians.

The article by journalist Deborah Cassrels was syndicated to more than 80 online news sites in Australia including The Canberra Times,  Bendigo Advertiser and Perth Now and reached more than one million readers. 


ASM: New clinical practice guideline a game changer for cancer treatment 

An article explaining ANZCA's leadership in clinical practice changes for  axillary surgery treatment featured in the Herald Sun, Gold Coast Bulletin, Townsville Bulletin and Northern Territory News on 4 May.

The article reached more than 750,000 readers and followed an ANZCA  media release. 


ASM: Menopause and doctors

FANZCAs Dr Andrea Binks and Dr Janette Wright were featured in a Sunday Age article on 30 May highlighting a series of workshops on menopause at the upcoming 2023 ANZCA Annual Scientific Meeting.

The article included details of Dr Binks's survey of 100 anaesthetists and their experiences of menopause and was also syndicated to the Sun Herald, WA Today and Brisbane Times online.

The article reached more than one million readers in print and online.

Dr Binks was also interviewed on ABC Illawarra by breakfast host Melinda James on 2 May for a ten minute segment. 
 

Volunteer anaesthetist helping care for adults with complex disabilities

FANZCA Dr Pete Smith and rehabiltation physician Dr Rummana Afreen set up a “one-stop-shop” clinic in western Sydney in 2020, after noticing people with complex disabilities were turning up in emergency departments with otherwise preventable conditions.

The ABC's 7.30 program broadcast a segment on 12 April and an online article about their clinic and how it is helping patients and their families.



New Zealand phasing out desflurane

New Zealand anaesthetist Dr Rob Burrell spoke to Stuff about efforts to reduce the amount of desflurane used in surgeries. Dr Burrell said New Zealand's carbon footprint of volatile anaesthetics had reduced by 95 per cent since 2014, and he expected more reductions into the future.


Last updated 09:23 17.05.2023